An advanced copy of the magazine will be sent to you before it hits the stands. When this happens, check it page per page for any problems. If everything checks out, the only thing you have to do now is approve it.
Distribution of your magazine is important. You must make sure that it hits places where people will likely go to and buy it like the local news stand and the supermarket. Don’t forget to also send copies to your advertisers and sponsors free of charge so they will be able to see first hand their ads in your issue.
Not that many people will know about magazine without some form of publicity. For that, you will need to throw a launch party that usually gets media attention. You should invite some of the biggest names in the industry, a few celebrities and of course the local press.
After providing some entertainment for the night’s festivities, make sure everyone goes home with a souvenir bag that includes a copy of your magazine.
You truly need more than just money to have your own magazine Publishing because days after your launch party, your magazine will be featured in newspapers and on television. Viewers and readers who have seen or heard it will most likely see what all the buzz is all about and buy a copy.
If these people like it, then you have successfully established a beachhead. You will have to press on forward in the coming months so you can truly compete with other magazines that have already established a name for themselves in the industry.